Our Services
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Consumer Sentiment Insights
Ongoing or one-off studies that capture how everyday people think, feel, and buy within your category.
Our approach:
— Design targeted surveys or mixed-method studies.
— Collect responses from representative audiences.
— Translate results into plain-language findings and next steps.
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Celebrity & Influencer Sentiment
Research that measures public perceptions of talent—helping brands choose the right faces for endorsements, campaigns, or partnerships.
Our approach:
— Gauge audience attitudes through surveys and social listening.
— Compare potential partners on fit, favorability, and risk.
— Recommend shortlists and activation strategies.
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Bottom-Up Market Sizing
A granular look at how big a market really is—built from the ground up rather than broad top-down estimates.
Our approach:
— Map the ecosystem (suppliers, channels, buyers).
— Count units, prices, and adoption rates at each layer.
— Model current size and future growth scenarios.
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Rapid & Bespoke Research
Custom projects—often on tight timelines—that answer unique strategic questions your team can’t afford to leave open.
Our approach:
— Clarify the decision you’re facing.
— Select the fastest, most reliable methods (expert interviews, quick polls, etc.).
— Deliver an executive-ready brief with supporting data.