Our Services

  • Consumer Sentiment Insights

    Ongoing or one-off studies that capture how everyday people think, feel, and buy within your category.

    Our approach:

    — Design targeted surveys or mixed-method studies.

    — Collect responses from representative audiences.

    — Translate results into plain-language findings and next steps.

  • Celebrity & Influencer Sentiment

    Research that measures public perceptions of talent—helping brands choose the right faces for endorsements, campaigns, or partnerships.

    Our approach:

    — Gauge audience attitudes through surveys and social listening.

    — Compare potential partners on fit, favorability, and risk.

    — Recommend shortlists and activation strategies.

  • Bottom-Up Market Sizing

    A granular look at how big a market really is—built from the ground up rather than broad top-down estimates.

    Our approach:

    — Map the ecosystem (suppliers, channels, buyers).

    — Count units, prices, and adoption rates at each layer.

    — Model current size and future growth scenarios.

  • Rapid & Bespoke Research

    Custom projects—often on tight timelines—that answer unique strategic questions your team can’t afford to leave open.

    Our approach:

    — Clarify the decision you’re facing.

    — Select the fastest, most reliable methods (expert interviews, quick polls, etc.).

    — Deliver an executive-ready brief with supporting data.